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TAAN THAI: A Taste of Thailand at Home

Created by TAAN THAI

Thai cooking kits, carefully curated, from Thailand to your kitchen. Visit us at www.taanthaifood.com to learn more

Latest Updates from Our Project:

Update #5: Getting Ready for the First Shipment from Thailand!
21 days ago – Tue, Mar 26, 2024 at 07:50:34 AM

Hello again!

We are back with another big update! Now that we are in the final stage of production and shipment, let us give you a quick run of what we have been up to in the past month. Indeed, it has been a very busy month for us. Here are our updates:

  1. Based on feedback from our friends and families, we added 15% more for Khao Soi Noodle, Tom Kha Coconut Soup, and Holy Basil Stir-Fried (Pad Kra Pao). Now, you will be able to enjoy even bigger portions at home!
  2. Also, based on feedback, we have improved the tastes of Tom Kha Coconut Soup and Holy Basil Stir-Fried (as certified by our friends and families).
  3. Thai tea without food coloring will also be available as an option instead of traditional Thai tea. They have the same taste, just without the orange color.

Having finalized all the tasting sessions and lab tests, we are now in the production phase (a bit delayed from our original plan). We plan to ship out by April 20th and hopefully arrive in the US by the end of May to be delivered to your home.

To facilitate our process, we ask you to:

  1. Fill out the Thai Tea form, and let us know which version you’d prefer (traditional Thai tea or without food coloring) by clicking on this link. If you don’t let us know by the end of this month, we will send you traditional Thai tea.
  2. Fill out the survey form we sent out via BackerKit (if you haven’t done so, you should receive an email reminder soon). The survey includes your shipping address for us. So, please fill out the survey! We will lock in the orders by the end of this month.

That’s it for our updates! We are looking forward to being able to deliver some awesome Thai food products to you very soon.

Cheers,

TAAN THAI TEAM

Update #5: Thai Tea - More Choices for You!
3 months ago – Mon, Jan 22, 2024 at 09:00:49 PM

This post is for backers only. Please visit Kickstarter.com and log in to read.

Update #4: Post-Kickstarter Journey
3 months ago – Sun, Jan 14, 2024 at 07:05:37 AM

Happy MLK Day!

Our Kickstarter campaign wrapped up almost three weeks ago. We began 2024 with another tasting session and more R&D! After getting honest feedback from our friends, we went back to our suppliers to communicate the feedback, and we did another batch of “A/B tastings.” (Yes, this is how we call it!) At this rate, we think one more iteration is needed, and we should be close to where we want to go. We really do hope that we can make TAAN THAI’s products as authentic as possible. Allow us to share with you the photo of our tasting session below.

Thanks to your support via Kickstarter, we can now start reviewing food safety for our suppliers. The review should take up most of this month, in parallel with one or two more “A/B tastings.” Afterward, we should be ready for the laboratory test and production. The production should ideally take no longer than two weeks, and we will be shipping them off to the US. This is when it takes the longest time.

Next week, we will send out a survey for the details of our shipping information. We decided to do this via BackerKit since it provides great support for backers. So, watch out for our survey email. We will keep you posted on where we are on our exciting journey. We hope you are enjoying our journey as much as we do!

Have a flavorful week ahead!

Cheers,

TAANTHAI TEAM

Update #3: Wrap Up the Campaign and Next Steps
4 months ago – Thu, Dec 21, 2023 at 01:01:41 PM

Dear Backers and Supporters of TAAN THAI,

Finally, we made it! TAAN THAI is fully funded and is now on its way to you. For us, TAAN THAI is a labor of love. It is the project that allows us to follow what we believe is worth delivering and sharing with others. Today is the end of our Kickstarter campaign, but it is only the beginning of a journey for us to do as we promise you. Of course, we are well aware that this journey is only possible because of your support, and we are immensely grateful. Unfortunately, we did not unlock the stretch goal that we set out in the beginning. However, we would like to express our gratitude to you, supporters, by giving out the PAH KHAO MA Utensil bags to all of you! This is our token of appreciation and a share of our cultural heritage.

Now, it’s time to look ahead, and we certainly are looking ahead with the plan to deliver. As stated in the previous update, we distributed samples to our circle of friends, who were very honest and helpful with their feedback. Another iteration of our samples has arrived, and we will finalize the taste by the end of the year.

In the meantime, we are also in the thick of compliance work, which is getting super complicated. To ensure that we are producing not only the best taste but also the best quality, we are carrying out more due diligence with our suppliers in Thailand. We visited all of our suppliers before, but now is the time to dig deeper into their production processes. We have also contacted freight forwarders and warehouses. The good news is that we have identified a nice warehouse, which we have visited in person, to be ready for the final deliveries.

These are the updates from our side so far. As mentioned in the previous update, we would also like to learn more from you—what would you like to see from us, what excites you the most about TAAN THAI products, and what we can improve. We will send out a follow-up survey (via Backerkit) shortly so that we can get your logistical details and hear more from you.

Merry Christmas and Happy New Year! This year has been a transformative one for us, and we are looking forward to the next year with more adventures.

Cheers,

TAAN THAI TEAM

​Update #2: A Letter to TAAN THAI Backers (Week 3)
4 months ago – Tue, Dec 12, 2023 at 09:41:40 PM

Dear all,

Hello again! Today we have passed an important milestone. Our project, TAAN THAI: Thai Food Cooking Kit, is now successfully funded! This also means that we can finally bring TAAN THAI to life!!! This could never be the case without any one of you, our supporters, who believe in our vision from the get-go.

What have we been up to these days? We are now looking ahead and working to bring the best Thai food products to your doorstep. During the past few weeks, we have not stopped developing our products. We sent out samples to our friends, who kindly gave us really honest feedback. We believe this will help improve our products even further. There are a couple more iterations we want to do to perfect our TAAN THAI products, such as balancing out the texture and aroma, adding in salt or subtracting out sugar, and many more. We hope that it will eventually transform into the products you’ll love. 

In parallel, we are also working on compliance to make sure that our products can be imported and sold in the U.S., as well as in Thailand. To accomplish this, we will have to work intensively with lawyers and food labs. Thereafter, production and shipping follow.

We will keep you updated on where we are. In the meantime, we would love to hear your thoughts! At the end of the campaign, we will send you a survey to get 1) your feedback on our campaign and 2) suggestions for any future Thai food products you would like to try.

We are now entering the last stretch of the campaign and hoping to get some more backers in between. If you read so far until the end, we would love for you to help us a little bit more. In case you know one or two friends who love Thai food, can you help us spread the word about the campaign? Again, we thank you from the bottom of our hearts for making this a reality.

Cheers!

TAAN THAI Team